Beautiful Countryside and Intangible Heritage Protection

London, 10 Jul 2022

Beautiful Countryside and Intangible Heritage Protection

London, 10 Jul 2022

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The beauty of the countryside in China exists in the picturesque natural scenery and the rich folk customs inherited from generation to generation. There are ancient handicrafts, myths and fairy tales passed down orally, and traditional music, drama and time-honoured production and living customs. These intangible cultural heritages carry the cultural memory of all ethnic groups, and they are the spiritual home worth protecting.


The "Beautiful Countryside and Intangible Cultural Heritage Protection" video exhibition selects five beautiful locations from all over China – Qingyang in Gansu, Leishan in Guizhou, Huayuan in Hunan, Nimu in Tibet and Fugong in Yunnan, and introduces their new stories that are full of life with the efforts of inheritors and protectors. Ancient Chinese poets said that “The place which made me feel at ease was my hometown.” The beautiful countryside now is becoming a dream place to live for more and more every day.


Watch the mesmerizing series here.

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