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Latest News

  • China expands instant tax refund nationwide for overseas tourists

    China expands instant tax refund nationwide for overseas tourists China will expand its instant tax refund for purchases by overseas tourists nationwide in a move to boost inbound travel and consumption, the State [...]

  • 一群人站在房间里 描述已自动生成

    CNTO London and WTTC Establish a Regular Dialogue Mechanism

    On March 11, 2025, Zhang Li, Director of the China National Tourist Office London (CNTO London), and Evelyne Freiermuth, Government Affairs Director of the World Travel & Tourism Council (WTTC), co-chaired the first-quarter [...]

  • A group of people sitting in chairs in a room AI-generated content may be incorrect.

    Global Focus: Chinese Tourism and Modernisation Become a Key Topic at the 2025 Global Soft Power Summit

    On February 19, 2025, the Global Soft Power Summit 2025 was held at the Queen Elizabeth II Centre in London. The theme of this year's summit was "Responding to the Decline of Globalisation." [...]

  • 人们在看台上的人演出 低可信度描述已自动生成

    Director Zhang Li Hosts a Meeting with Representatives from the Hong Kong Tourism Board

    On February 25, Director Zhang Li was invited to meet with Ms. Anette Wendel-Menke, Director of Europe at the Hong Kong Tourism Board, and Ms. Adela Liew, Senior Manager of Trade Marketing for the UK and Nordic countries, [...]

  • Happy Chinese New Year | The 2025 ” UK-China Charity Initiative” Chinese New Year Concert Successfully Held

    On the evening of February 10, 2025, with the joint support of the China National Tourist Office London and the Yehudi Menuhin School in the UK, the "UK-China Charity Initiative: Building Harmony Together" [...]

  • IMG_2827.png

    Happy Chinese New Year | Nihao! China – An Enchanting Celebration of Intangible Cultural Heritage Hits the Streets of York!

    Happy Chinese New Year | Nihao! China – An Enchanting Celebration of Intangible Cultural Heritage Hits the Streets of York! On February 8, the “Travel Through Time, Meet China” Chinese New Year Hanfu [...]

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